Our Approach: People First, Then Process, Then Technology
Helping forward-thinking organizations navigate digital strategy, implement impactful AI solutions, and manage change with clarity and confidence.
Our Approach
At Adattero, we believe true transformation prioritizes people first, then processes and technology.
OUR STORY
From Experience to Excellence
Adattero emerged from nearly two decades of hands-on experience guiding organizations through digital transformation, strategic marketing, and innovative product development within corporate and enterprise environments. Inspired by the Italian word 'adattare'—to adapt and transform—we founded Adattero as a specialized boutique consultancy dedicated to helping forward-thinking organizations navigate complex technological change.
OUR PHILOSOPHY
People First Approach
People First
We understand that successful transformation begins with people. Our approaches prioritize organizational culture, leadership alignment, and team empowerment.
Process Refinement
With the right people engaged, we help refine processes to create efficient, scalable operations that support your strategic objectives and lay the groundwork for technology adoption.
Technology Enablement
Only then do we implement the right technologies to amplify your capabilities, ensuring they integrate seamlessly with your people and processes for maximum impact.
"Our mission is to empower leaders and teams with resilience, clarity, and the practical tools they need to embrace and leverage change confidently."
Meet the Founder
Lewis Bertolucci
Founder & Principal Advisor
Lewis brings two decades of strategic digital leadership from prominent corporate and enterprise roles, with a proven track record of driving innovation, digital transformation, and strategic marketing initiatives.
His career includes leadership positions at Fortune 100 healthcare and insurance organizations, where he successfully led digital strategy, marketing, and product innovation teams. His work consistently demonstrates an exceptional ability to bridge technological innovation with practical business solutions, empowering organizations to achieve measurable, sustainable results.
Known for his collaborative approach and ability to demystify complexity, Lewis founded Adattero to help organizations thrive amid technological disruption.
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